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JOB DESCRIPTION    Printer Friendly Version
  Job Title:    Marketing Manager
Reference:   07-01
Department:   MARKETING AND COMMUNICATIONS (MARCOM) DEPARTMENT
Employment Type:   Permanent
Reporting To:    Director of Global Marketing and Communications
Location:   9 Raffles Place #37-04Republic PlazaSingapore 048619
HR Contact:   Please email a covering letter and your CV (quoting the reference number, stating the position you are applying for, reason for leaving your last position and your remuneration expectations) to: recruitment.lim@lasalle.com
  
OBJECTIVE OF ROLE
Working as part of the Global MarCom team and Global Client Services team to develop and execute the Asia Pacific marketing plan.  Management of marketing efforts includes event organization, collateral development, website and database management, support of business development activities, and internal and client communications.
  
ACCOUNTABILITIES
 

Responsibilities:

  • Work with the Global MarCom team and Client Services team to develop the Asia Pacific marketing plan in line with business objectives and global marketing strategy
  • Organize and take responsibility for client events – seminars, entertainment, web conference calls – by selecting venues, coordinating e-mailings/mailings, developing event collaterals, on-site logistics and working closely with the business to ensure event goals and objectives are achieved – measuring success of events through attendance, surveys etc.
  • Identify and monitor, for both LaSalle and our competitors, conference sponsorship and speaking opportunities in line with business objectives
  • Work with joint venture partners to ensure joint materials represent the LaSalle Investment Management brand
  • Manage, track and record marketing budget and spend
  • Assist internal communications and public relations by sourcing news items, such as transactions announcements and personnel changes
  • Act as Content Manager in Asia Pacific for Delphi site, LaSalle Investment Management’s Intranet and knowledge centre
  • Act as Content Manager in Asia Pacific for the Global Client Services OneView site and ensure local use of Satuit (LaSalle’s CRM program)
  • Act as Content Manager in Asia Pacific for GCS www.lasalle.com
  • Ensure that all marketing materials represent the LaSalle Investment Management brand 
  • Assist with other marketing communications projects as needed
  
REQUIRED QUALIFICATIONS AND EXPERIENCE

Skills Needed:
  • Highly motivated for a career in marketing
  • Excellent organizational skills
  • Attention to detail
  • Strong written and verbal communication skills
  • Excellent proofreading skills
  • Team player with ability to work independently
  • Excellent multi-tasking and commitment to excellence
  • Highly-skilled in Microsoft Office applications (Word, PowerPoint, Excel)
  • Five years of related experience
 
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